Developing New Markets (2-Cassette Session) HerbFest 1994 Aline Lonvaud Funel

Aline Lonvaud Funel

herbal medicines offer highly safe and effective treatments for many chronic conditions

and herbal alternatives to inoculations and anti-malaria drugs

is known to many alternative practitioners familiar with his writings and educational presentations

Developing New Markets (2-Cassette Session) HerbFest 1994 Aline Lonvaud FunelThis session will provide a discussion of expanding your marketing efforts to reach different ethnic, demographic and alternative lifestyle segments of the wine consumer market. Speakers will take a closer look at the trends that are shaping the Hispanic market and the segments of younger consumers as well as their wine purchasing habits. Examples will be provided of how wineries can use advertising, public relations, and event sponsorship to expand